Copywriter

Josh Rachlis has worked as a copywriter for 20 years. For the last 15, he was Senior Copywriter at Leo Burnett, Canada’s most award-winning agency. There, he worked on the biggest brands in the world (such as Kellogg’s, Gain Detergent, IKEA, Folger’s Coffee) and created memorable work like the “If life were like that, you wouldn’t need a Visa card” campaign. Josh was sent to Tokyo a couple of times, to help out a sister agency there with a detergent campaign, because Josh was known as the detergent expert and the P&G client had worked with Josh before and loved his work. A creative director at Leo called Josh the agency’s “secret weapon” they would send in when nobody else could crack a project. Clients benefited from Josh’s  multiple talents – He acted in TV and radio ads, filmed and starred in a webseries, drew award-winning illustrations, and even wrote songs for TV commercials. His work has won the top awards in the world, like One Show, Clios and Cannes.

JoshRachlis_Resume_April2017

TV Commercials

Radio Ads

Print Ads

• Press (to be added soon)